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Sheetfed HP Indigo 7800 digital press can print directly on synthetic substrates and plastic cards
June 11, 2014
By: DAVID SAVASTANO
HP expanded its digital press portfolio with new HP Indigo solutions to offer customers increased productivity, simplified color management and new capabilities for high-value applications. Building on the success of the flagship HP Indigo 7000 and WS6000 digital press series, which have more than 2,000 installations worldwide, new additions include: • The sheetfed HP Indigo 7800 digital press, offering print service providers (PSPs) a range of new capabilities, including the ability to print directly on synthetic substrates and plastic cards, and a new color management experience with an in-line spectrophotometer. • The rollfed HP Indigo WS6800 digital press that offers label and packaging converters faster turnaround times through automated color management, a wider frame and new ink capabilities for expanded applications. “Our customers are always seeking ways to improve productivity and diversify applications so they can deliver more value to brands and end customers,” said Alon Bar-Shany, vice president and general manager, Indigo Digital Press Division, HP. “The latest releases of our industry-leading portfolio demonstrate our commitment to providing customers state-of-the-art digital printing technology to meet these needs, while also offering an upgrade path that helps protect their capital investments.” The new presses are on display for the first time worldwide at Dscoop Asia in Bali, and will also be showcased at ExpoPrint Latin America, Labelexpo Americas, Graph Expo and Photokina 2014. The HP Indigo 7800 digital press provides general commercial printers simplified color management, improved productivity and an expanded application range. Offering direct printing on synthetic substrates with One Shot Color technology, the HP Indigo 7800 enables PSPs to print high-value applications, such as plastic cards, overlays, lenticular applications, point-of-sale and premium postcards. The press supports HP Indigo ElectroInk Digital Matte for spot coating effects on glossy substrates in addition to other special inks, including HP Indigo ElectroInk Invisible Red and Light Black. The press also features unique special effects, including raised print, textured effects and digital water marks. The HP Indigo 7800 provides automated on-press color management aided by an in-line spectrophotometer. Eliminating the need for manual color manipulations, the in-line spectrophotometer and color management tools help to ensure the best possible match to hard-copy proofs, color uniformity within a page, and color consistency between presses and sites to meet strict brand guidelines. The spectrophotometer also streamlines the process for color standards certifications, such as GRACoL and FOGRA. In addition, the press features an intelligent automation feature that helps prioritize print jobs with optimized on-press job sequencing according to job length, media, image types and job priority. The HP Indigo WS6800 digital press, the third generation of the HP Indigo WS6000 digital press series, offers breakthrough productivity, versatility and advanced color management. Delivering the industry’s highest crossover point in narrow-web production versus analog for the vast majority of pressure-sensitive label jobs, the press will help support the rapid increase in volume of digitally produced labels. The HP Indigo WS6800 helps customers reach new levels of productivity and reduce time spent preparing color profiles and PANTONE color matching by up to 75% with a new in-line spectrophotometer. In addition, label converters can produce up to 131 linear feet per minute in color using Enhanced Productivity Mode (EPM). Providing improved efficiency in the converting of shrink sleeves, high-slip HP Indigo ElectroInk White reduces production steps with single pass sleeve production. HP Indigo ElectroInk Silver gives labels a metallic look similar to UV flexo silver inks and can be used as a spot or base color on a range of label applications, including paint, automotive, household chemicals, nutraceuticals and soft drinks. The HP Indigo WS6800 supports the HP SmartStream Labels and Packaging Workflow Suite 4.1, powered by Esko. This workflow suite provides consistent repeat job control and advanced decision-making tools to help select suitable jobs for EPM. A new, high-definition 223 lines per inch (lpi) screen provides increased color gamut space. Initial shipments of the HP Indigo 7800 and WS6800 digital presses are beginning this month. HP Indigo 7800 and WS6800 features are expected to be available as optional field upgrades in early 2015.
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